Meet Roxanna Flores

The financial operator behind Blush & Balance.

Roxanna Flores is a Director of Finance & Accounting with over a decade of experience building and improving financial operations across media, manufacturing, digital services, and nonprofit organizations.

Born in Peru and raised between two cultures, she learned early that hard work isn't just a mindset — it's a system. You show up, figure things out, and build something that lasts. That same discipline is what she brings to every client engagement.

She doesn't just understand the numbers. She understands the systems, workflows, and processes behind them. Her experience lies in identifying what's not working, connecting the dots between finance and operations, and building practical solutions that help businesses run more efficiently.

Blush & Balance was built on one belief: the same Director-level financial expertise that supports established organizations should be accessible to growing businesses. You've built something real. Your financial operations should support where you're going next.

Our Core Values

Expertise — We bring Director-level financial experience to every engagement, not one-size-fits-all solutions.

Directness — We tell you what's working, what's not, and what needs to change.

Systems Thinking — We don't just fix the immediate problem. We look at the processes behind it to prevent it from happening again.

Accessibility — Experienced financial guidance shouldn't be reserved for large corporations.

Integrity — We approach your business finances with the same care, precision, and accountability we'd expect for our own.

Open notebook with gold pen, flowers, and a candle on a sunlit desk.

What it's like to work together

You won’t feel judged asking questions

Most founders come in not knowing what they don't know — and that's exactly the right place to start. No judgment, no jargon, no making you feel behind. Just real answers from someone who's seen messier books than yours and fixed them.

Support that stays practical

We're not here to build you a financial model you'll never open again. Everything we build is designed to actually work in your day-to-day — systems you understand, reports you can use, and processes that don't require a finance degree to follow.

A modern way of working

We use AI tools, automation, and modern platforms like QuickBooks, NetSuite, Bill.com, Coupa, and Tipalti to eliminate the manual work that's slowing your business down. Less data entry. More decision-making.

Reliable follow-through

You shouldn't have to chase your financial support. When we're working together, you hear from us — not the other way around.

Someone who cares how your business runs

The numbers are just the surface. What we're really building is a business that runs cleaner, scales smarter, and stops losing money to disorganization.

Meet Roxanna Flores

The financial operator behind Blush & Balance.

Mission statement

Our Core Values

What it's like to work together

LOCAL ROOTS. FLEXIBLE SUPPORT.

Virtual Services & On-Site Visits in Nassau County

Meet Roxanna Flores

The financial operator behind Blush & Balance.

Mission statement

Our Core Values

What it's like to work together

LOCAL ROOTS. FLEXIBLE SUPPORT.

Virtual Services & On-Site Visits in Nassau County

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